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Bold HIV Awareness Campaigns

This Interactive Online Campaign Encourages Open Conversations on HIV

— April 24, 2014 — Social Good
'My Status Is Not a Secret' is an HIV awareness campaign that aims to help dispel the stigma surrounding HIV and encourage HIV patients to help initiate constructive conversations about HIV by sharing their status, whether positive or negative. It is hoped that if people openly share and discuss their HIV status, the experience of those infected with HIV will be humanized. The campaign includes a 45-minute documentary featuring individuals talking about their HIV status -- both positive and negative -- and how it has affected them.

It is the brainchild of Parker Trewin, who decided to use the occasion of his 54th birthday to share his HIV-positive status publicly after living with the infection for a decade. This included informing his parents about it for the first time.

The website of this bold, in-your-face HIV awareness campaign offers an engagement platform where people can share their thoughts and stories about HIV.

It is estimated that one in six people living with HIV is undiagnosed. Trewin believes that opening up conversations about the disease will help fight the shame and discrimination associated with it.
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