In a world driven by complicated algorithms and groundbreaking technology, Använda announced its Kickstarter campaign for a classic hipster backpack that is described as "not innovative, just awesome." Proving that sometimes simplicity, good design and fashion-forward silhouettes are everything one needs in a backpack, the campaign has been 6,952% funded with seven days to go.
Naturally, the hipster backpack has a heavy vintage feel. It boasts comfort and "the right amount [of pockets] for a normal person." The product is budget-friendly, with great attention to detail, as well as many carrying modes.
The Använda hipster backpack comes in variety of solid colorways and patterns on leather or pleather silhouettes, depending on personal preference.
Photo Credits: Kickstarter
Key Themes Behind This Trend
- Simplicity in Design
- An increase in demand for simple designs in everyday products, such as backpacks, that prioritize form and function over complicated features.
- Vintage Aesthetic
- A trend towards vintage-inspired aesthetics in fashion and accessories, particularly among those who identify as hipsters or are drawn to minimalist styles.
- Budget-friendly Products
- A growing desire for products that provide a good balance between quality and affordability, such as the Använda hipster backpack.
Where This Applies
- Fashion and Accessories
- Fashion companies and accessory makers could consider prioritizing classic, simple designs that appeal to consumers looking for functional yet stylish products.
- Crowdfunding
- Platforms like Kickstarter and GoFundMe offer opportunities to finance and test consumer interest in new products, particularly for budget-friendly products with high demand.
- E-commerce
- Online retailers could take advantage of consumers desire for simple yet stylish products by offering a variety of vintage-inspired designs at competitive prices.
