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theBalm's Highlight and Contour Kit is Styled Like a Concert Flyer

 - Jan 18, 2017
References: thebalm & hellogiggles
theBalm recently released a new highlight and contour kit called 'Highlite ‘N Con Tour' that will appeal to those with a love of music, festivals and concert-going.

The name of each makeup product for defining one's features takes after decibels and the hertz unit of measure—such as 250Hz and 3dB. On this theme, the palette is organized to showcase "eight chart-topping contours and highlighters highlighters," including four to "hit those high notes," as well as another four contour and cheek colors that are "all about that base."

The humor and whimsy that theBalm brings to its cosmetic products can also be seen in others such as theBalm Appétit palette, Pickup Liners for lips, in addition to its Batter Up eyeshadow sticks.