Seattle-based firm Best Practice Architecture created the interior retail design for Likelihood, a brand focusing on high-end men's shoes. The entire store has a white-washed interior that uses a large bleacher-styled shoe display in order to present a clean and polished view of various footwear styles.
The main focal point within this retail shop is the actual bleacher display. Its unique design concept allows consumers to view the entire collection and select the shoes that stand out most to them. The interactive display allows consumers to climb the stair-like display and browse, touch or try on their favorite shoes. By making its showroom into a playful environment, Likelihood creates an interactive retail experience for its visitors while showcasing its brand vision in a creative way.
The rest of the store features exposed concrete and hexagonal lamps that are suspended from a high ceiling. The ultimate goal of this retail space was to "create a relaxed but refined atmosphere that puts the focus on [the] selection of high-end [men's shoes] and a small selection of watches, bags and clothing."