Additive-Free Plant-Based Ham Slices

Heura York Ham Style Slices Have a 64% Protein Density

The Heura York Ham Style Slices are a plant-based ham slice product formulated with taste, nutrition and health in mind to provide consumers with a delicious way to elevate any recipe. The product features a 64% protein density along with low levels of saturated fat to position it as a more healthful alternative to traditional deli meats. The additive-free product positions itself as an alternative to the highly processed plant-based products presently on the market, and feature just protein, oil and water to achieve its plant-based meat-like structure.

The Heura York Ham Style Slices respond to the large amount of processed meat that Spanish consumers eat, which is reported to be eight-times more than the World Health Organization (WHO) recommends.

Image Credit: Heura

Plant-based Meat Alternatives
The Heura York Ham Style Slices offer a plant-based alternative to traditional deli meats, appealing to health-conscious consumers.
Clean Label Products
The additive-free formulation of the Heura York Ham Style Slices caters to the growing demand for clean label products in the food industry.
High-protein Foods
With a 64% protein density, the Heura York Ham Style Slices tap into the trend of high-protein diets and nutrition-focused lifestyles.

Sectors Adopting This

Plant-based Food Industry
The Heura York Ham Style Slices are a disruptive innovation in the plant-based food industry, offering a new option for consumers seeking meat alternatives.
Processed Meat Replacement
By providing a healthier substitute for processed meat, the Heura York Ham Style Slices present an opportunity for disruptive innovation in the processed meat replacement industry.
Clean Label Market
The additive-free formulation of the Heura York Ham Style Slices aligns with the clean label market trend, creating an opportunity for disruptive innovation in this industry.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 20%
Activity 27%
Freshness 20%