It usually instills a little more confidence in the consumer to discover transparent product wrappers. An honest branding strategy like that used for Hatziyiannakis Dragee Pebbles packaging demonstrates the manufacturer's pride in its products.
Each 140g pouch of small stone-shaped treats has been coated in an opaque pearly white on just one half while the other has been left as clear plastic. This section provides a virtual window into the sealed bag to show off the gorgeous organic forms of the confectionery, its delectable colors and delicate patterns.
The printed part of Mousegraphics' subtle sachet incorporates a soft grey font with minimal text. The execution of Hatziyiannakis Dragee Pebbles packaging is clean and sophisticated with the scrumptious inclusion of sliced sweets to serve up more delicious insight into the high quality of the desserts.
Delicate Delectable Branding
More Stats +/-
Illustrated Typography Treats
Color-Coded Cure Branding
Adorable Dual-Dye Branding
Tearable Seafood Wrapping
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.