Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Alka-Seltzer ‘New Year' Ad (Really) Helps Us Relate

 - Dec 29, 2008
References: alkaseltzer & coloribus
With New Year Eve celebrations coming soon, hangover remedy Alka-Seltzer reminds us with a holiday-themed ad that, "A hangover is dangerous."

While last time Alka-Seltzer showed poor kittens being used as dish rags to get their message across, this new ad shows a drunk man peeing on the electric sockets next to a Christmas tree, potentially setting his apartment on fire.

The ad was photographed by Igor Chursin for the ad agency PROVID (Kiev, Ukraine) with creative director Kirill Chichkan, art director Denis Music, and copywriter Sergii Zinoviev.