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Interactive TV Apps

The Grey's Anatomy Sync App Lets You Interact With the Live Show

— February 3, 2011 — Tech
The Grey's Anatomy Sync App for iPads enhances fans' television viewing experience by socially connecting them to other fans who are watching the show.

With just a hit of the "Sync" button, this interactive app will showcase content in realtime, based on what is happening while the show is playing on TV. The app lets you chat with other fans, take quizzes, check out bonus scenes and check-in to earn badges. The Grey's Anatomy Sync App makes it super fun to watch the series.
Trend Themes
1. Real-time Interactive Apps - The rise of real-time interactive apps like the Grey's Anatomy Sync App opens up opportunities for TV shows and other media to engage and connect with fans on a deeper level.
2. Social Television Viewing Experience - The Grey's Anatomy Sync App demonstrates the potential for social TV apps that enhance the viewing experience by allowing fans to chat, take quizzes, and connect with other viewers in real time.
3. Gamification of TV Watching - The integration of quizzes, bonus scenes, and badges in the Grey's Anatomy Sync App presents opportunities for other TV shows and media to gamify the viewing experience and increase viewer engagement.
Industry Implications
1. Entertainment Technology - The Grey's Anatomy Sync App exemplifies the potential for interactive TV apps within the entertainment technology industry, creating new avenues for viewer engagement and monetization.
2. Media and Broadcasting - The development of interactive TV apps for social and real-time engagement, such as the Grey's Anatomy Sync App, holds disruptive innovation opportunities for the media and broadcasting industry to transform traditional television viewing.
3. Mobile Application Development - The success of the Grey's Anatomy Sync App showcases the demand and market potential for innovative mobile applications that enhance the television viewing experience, opening doors for developers and companies in the mobile application development industry.
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