Typically, the most popular type of green ice cream that is available to consumers is mint chip but Van Leeuwen is introducing a special Vegan Green Planet matcha ice cream just in time for Earth Month.
In collaboration with MatchaBar, Van Leeuwen is releasing what it calls "an inside-out take on our Vegan Planet Earth featuring vegan matcha ice cream." The ice cream itself is made with a base of raw cashew milk, coconut cream, raw organic coconut oil, pure cocoa butter and organic cane sugar, plus MatchaBar’s ceremonial-grade matcha green tea and pieces of housemade blue spirulina almond cake.
As part of its spring menu, Van Leeuwen is also introducing a few other new flavors, including another vegan-friendly option in the form of its gluten-free Vegan PB&J Bon Bon.
Key Themes Behind This Trend
- Vegan Ice Cream
- The trend of vegan ice cream opens up opportunities to create innovative flavors and textures using plant-based ingredients.
- Earth-inspired Desserts
- Creating desserts that are inspired by nature can attract environmentally conscious consumers and provide unique flavor experiences.
- Collaboration in Food Industry
- Partnerships between different food brands can result in exciting and unexpected flavor combinations that appeal to adventurous eaters.
Where This Applies
- Dairy-free Alternatives
- The dairy-free industry can explore new ways to create creamy and rich ice cream flavors using ingredients like cashew milk and coconut cream.
- Matcha and Green Tea
- The matcha and green tea industry can expand its product offerings by collaborating with ice cream brands to create unique matcha-flavored treats.
- Gluten-free Desserts
- The gluten-free industry can develop more innovative dessert options, like the Vegan PB&J Bon Bon, that cater to individuals with dietary restrictions.
