Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Sapporo's 'Gourmet Beer' Boasts a Rock Salt and Black Pepper Flavor

 - Jul 18, 2018
References: & designtaxi
Sapporo recently announced a Gourmet Beer that it set to be introduced to select stores across Japan. The new Gourmet Beer does have notes of citrus from lime peel, but also rock salt and black pepper for a unique twist on a familiar flavor combination.

In addition to calling out salt and black pepper as the standout flavors of the inventive beer beverage, Sapporo also included charming illustrations on the reverse side of the can to further show the three key flavor components in the refreshing Gourmet Beer product.

Sapporo's Innovative Brewer brand gives the nation’s oldest beer brand the chance to offer fun and experimental brews in the spirit of a small craft brewery.