It can be hard to find the right playlist among the millions of songs available on most streaming services, so Google Play playlists are trying to make it easier for users of the music streaming platform. Based on users' listening habits as well as environmental factors, Google Play Music will automatically create playlists tailor-made for any situation.
The Google Play playlists leverage Google's impressive deep learning algorithms and contextual tools. Because the playlists adapt to a variety of ever-changing factors, the use cases are infinitely variable. For instance, Google Play playlists could be designed with more relaxing music when users are at home on a Sunday afternoon, or they could consist of upbeat music for late on a Friday night.
Google hopes to use this sort of curation as a method for helping it stand out from the droves of music streaming service that offer similar catalogs of songs.