Nutrient-Rich Protein Cakes

Smartcake are 38-Calorie Gluten-Free Cakes with Four Grams of Protein

As an alternative to the many protein bars on the market, Smartcake sets itself apart as a gluten-free cake snack that's rich in nutrients and free from sugar and starch. A 38-calorie Smartcake is packed with four grams of protein and five grams of fiber with simple ingredients like eggs, whey protein isolate and a proprietary fiber blend of oat fiber, corn fiber and flax. In place of regular sugar, these cakes favor the use of monk fruit as a natural sweetener. The gluten-free snack cakes are touted as being "Beyond Gluten Free" for the many benefits that they share.

The snack cakes are sold in a variety of flavors, including Cinnamon, Raspberry Cream, Lemon and Chocolate, which come in boxes that contain packs of two Smartcakes for convenient, on-the-go snacking.

Gluten-free Snacks
Smartcake showcases the growing demand for gluten-free snacks without sacrificing taste and nutrients.
Healthy Desserts
Smartcake highlights the trend towards healthier dessert options without sacrificing indulgence.
Alternative Proteins
Smartcake reveals the trend towards using alternative proteins like whey protein isolate in snacks and desserts.

Industries Being Reshaped

Food and Beverage
Smartcake presents an opportunity for food and beverage companies to enter the growing gluten-free and healthy dessert market.
Fitness and Nutrition
Smartcake offers opportunities for businesses in the fitness and nutrition industry to sell protein-rich snacks.
Alternative Sweeteners
Smartcake suggests opportunities for businesses that provide alternative natural sweeteners like monk fruit to replace regular sugar.
SCORE
2.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 26%
Freshness 8%