The Glamnetic The Modern Artista collection is a new series of press-on nails for consumers looking to change up their look in a simple yet effective manner. The collection is named after co-founder and CEO Ann McFerran's Instagram handle -- @themodernartista -- and includes a total of six artistic nail designs to choose from. The nails also come in a range of shapes like almond, short, short round and medium almond.
The Glamnetic The Modern Artista collection consists of the Golden Touch, Olive You, Duchess, Untamed, Little Miss Daisies and Limoncello designs. The nails are available now for purchase directly from the brand, but are also available at Sephora and Ulta Beauty to help makeup shoppers finish their look.
Why This Trend Is Growing
- Founder-inspired Press-on Nails
- Increasing demand for unique press-on nails collections inspired by founders and their personal style or interests, can create new market opportunities.
- Artistic Press-on Nails
- The rise in demand for artistic and statement press-on nails designs using bold colors and patterns can be a disruptive innovation opportunity for the nail art industry.
- Collaboration-driven Collections
- Collaborating and teaming up with Instagram influencers, makeup artists, and social media stars can lead to more exclusive and in-demand press-on nails collections.
Industries Being Reshaped
- Beauty and Personal Care
- The beauty and personal care industry can benefit from offering unique and artistic press-on nails collections inspired by founders or collaborations with influencers.
- E-commerce
- E-commerce platforms can gain market share by offering a wide range of artistic and statement press-on nails options with convenient delivery and customization features.
- Retail
- Retailers such as Sephora and Ulta Beauty, can explore more exclusive press-on nail collections as part of their product offerings to attract younger and trend-focused consumers.
