Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Packaging for These Fruit Snacks for Kids is Playful

 - Nov 10, 2014
References: bandb-studio & thedieline
The way these fruit snacks for kids are packaged makes sure that the Bear Paws are presented and shipped in a way that's as playful as possible. The packaging for the limited edition fruit snacks was designed by the B&B agency, celebrating the brand's 5th anniversary. Each time a consumer purchases a pack of the snacks, a portion of the proceeds goes towards the WWF organization to save animals like the ones depicted on the wrappers and boxes.

What makes the packaging so adorable is the way faces and paws are used to make it seem as though the animals are always curiously peeking at you. This is done in several different ways for display on shelves, as well as even when the boxes are prepped for shipping.