Jimmy John's is Rolling Out the New Frenchie Sandwich Nationwide
Katherine Pendrill — March 26, 2019 — Lifestyle
References: facebook & brandeating
If you're looking to elevate your sad desk lunch and go beyond your basic PB&J, Jimmy John's new Frenchie sandwich is the perfect option. Served on a buttery French baguette, this new sandwich will make you feel as though you're dining at a chic Parisian cafe.
Jimmy John's new Frenchie sandwich is the latest addition to the chain's value-priced menu, which means that the sandwich is pre-made and only a limited number are available each day. In terms of the contents, the Frenchie sandwich consists of a simple, but sophisticated, combination of all-natural salami and capicola deli slices, hand-sliced provolone, and a bit of salted butter, all served on a long baguette. Just as the name suggests, the sandwich takes inspiration from the butter sandwiches of France, like the beloved jambon-beurre.
Image Credit: Jimmy John's.
Jimmy John's new Frenchie sandwich is the latest addition to the chain's value-priced menu, which means that the sandwich is pre-made and only a limited number are available each day. In terms of the contents, the Frenchie sandwich consists of a simple, but sophisticated, combination of all-natural salami and capicola deli slices, hand-sliced provolone, and a bit of salted butter, all served on a long baguette. Just as the name suggests, the sandwich takes inspiration from the butter sandwiches of France, like the beloved jambon-beurre.
Image Credit: Jimmy John's.
Trend Themes
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Gourmet Sandwiches — Opportunity to create unique, high-end sandwich options across the industry.
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Limited Menu Offerings — Potential to create a sense of urgency and exclusivity with limited daily menu options.
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Cultural Fusion Cuisine — Developing new menu offerings that mix traditional French and American sandwich ingredients, creating crossover menu items.
Industry Implications
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Fast Food — Opportunity to attract customers through the introduction of premium and/or limited menu options.
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Convenience Stores — Potential to diversify menu offerings with high-quality, pre-made sandwich options.
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Fine Dining Restaurants — Introducing unique sandwich offerings that can mix different cultural sandwich inspirations and ingredients into their menus.
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