Dial, a Henkel brand, is showing its commitment to sustainability through its new Foaming Hand Wash Concentrated Refills. The new launch includes individual packets of soap concentrate that create full-sized bottles of hand soap when users mix the solution with water.
The Concentrated Refills are launched alongside new partnerships with sustainability leaders the Plastic Bank Recycling Corporation, TerraCycle, and Solidaridad. Each packet uses 95% less plastic than its previous bottled format. The cartons that package the packets are made with 100% paper-based cardboard, while the packets are recyclable through Dial and TerraCycle's partnership. By promoting sustainability, Dial encourages consumers to shop consciously and showcases how eco-friendly alternatives don't need to sacrifice the product's quality or quantity.
Image Credit: Dial
What Makes This Trend Stand Out
- Eco-conscious Packaging
- There is an opportunity for innovation in creating sustainable packaging solutions for everyday consumer goods.
- Concentrated Products
- There is potential for disruptive innovation by creating concentrated products that can be mixed with water by the user, reducing packaging waste.
- Sustainable Partnerships
- There is potential for disruptive innovation by forging partnerships with sustainability leaders to promote eco-consciousness in product development and packaging.
Sectors Adopting This
- Personal Care
- There is an opportunity in the personal care industry to create eco-conscious alternatives to traditional products that don't sacrifice quality or user experience.
- Packaging
- There is an opportunity for innovation in creating sustainable packaging solutions for everyday consumer goods across multiple industries.
- Sustainability Consulting
- There is potential for innovation in the consulting industry by providing businesses with eco-conscious solutions for product development and packaging through partnerships with sustainability leaders.
