Japanese confectionery company Morinaga recently released a limited-edition flavored popcorn snack that is inspired by the taste of lemon tea—specifically, tea from the Gogo no Kocha brand.
As its name suggests, the crunchy Lemon Tea Popcorn snack boasts a coating that has a slightly yellow tint to it in order to indicate the flavor inspiration it takes from the sour citrus fruit.
Foodie culture has inspired the rise of crossover food flavors, particularly hybrid ones that are inspired by beverages. At the same time, many consumers have been turning to citrus flavors as a means of embracing both health and exotic natural flavors at once. This flavored popcorn snack from Morinaga offers the perfect way to capture the attention of a wide variety of adventurous snack food consumers.