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Queens' Flagship Fashion Store Boasts Dynamic Product Displays

 - Feb 16, 2018
References: borisklimek &
The Queens flagship fashion store in Prague, Czech Republic boasts a standout design that reminds consumers why the brand is at the forefront of streetwear.

The flagship space receives plenty of natural light, which means that the storefront itself serves as a great means of advertising the products inside. The light and airy design of the interior created by Lenka Damová and Boris Klimek was achieved through the use of wireframe fixtures, which artfully show off everything from sneakers and jackets—these unique retail displays were purposefully created to look like oversized shopping bags.

As many of the display fixtures within the retail shop are freestanding, the space may easily be rearranged to hold everything from pop-ups and special events to concerts.

Image Credit: Martin Chum