The Modernica x Reigning Champ fiberglass shell chairs have been created in collaboration between the Los Angeles-based design brand and the Canada-based sportswear brand as an updated take on some classics.
The furniture pieces include the Side Shell Chair and the Arm Shell Rocker, which are both observed in a stark black finish that calls to mind Reigning Champ's signature monochromatic basketball. The chairs are each handcrafted at the Modernica LA factory and are lined with 100% full-grain aniline leather to further drive home the sleek nature of the pieces. Powder-coated metal hardware is observed to match the demure form of the upper seat section.
The Modernica x Reigning Champ fiberglass shell chairs are limited-edition designs with just 15 of the Arm Shell Rocker and eight of the Side Shell Chair up for grabs.
Image Credit: Reigning Champ
What's Driving This Trend
- Collaborative Furniture Design
- Design brands and sportswear brands can explore new possibilities in style and functionality through collaboration
- Handcrafted High-end Furniture
- The demand for high-quality, one-of-a-kind pieces may provide an opportunity for handcrafted furniture makers to cater to a niche market
- Limited-edition Furniture Design
- Creating limited-edition designs can appeal to the exclusivity-seeking consumer and encourage purchase based on rarity
Who This Affects Most
- Furniture Manufacturing
- Furniture companies can explore new design partnerships and emphasize the quality of their craftsmanship
- Sportswear Manufacturing
- Sportswear companies can enhance brand reputation by diversifying into furniture design and appealing to the consumer interested in fashion and home decor
- Luxury Retail
- Limited-edition designs can create a sense of urgency and exclusivity, encouraging purchases among high-end consumers
