The conceptual Ferrari GT Cross is a different kind of SUV that maintains a sporty aesthetic for drivers to enjoy when driving through city streets or exploring off-road environments. The SUV coupe is the design work of Jean-Louis Qui and maintains a focus on the aesthetic of the Ferrari race car to give it a decidedly sport yet capable style. The vehicle boasts a four-wheel drive, two seats and ample attitude to keep a driver feeling agile when going about their daily commute or adventuring on the weekend.
The conceptual Ferrari GT Cross is rounded off with aerodynamic air inlets in the front, a series of fluid lines throughout and an iconic red-and-black paint job that makes it instantly recognizable on the road.
Why This Trend Is Growing
- Sporty SUV Coupes
- Sporty and sleek SUV coupes that maintain a focus on aesthetics are on the rise, providing a disruptive innovation opportunity for those who prioritize style and performance.
- Off-road Capable Suvs
- SUVs designed for off-road exploration with a focus on capability and performance are increasingly popular, offering opportunities for disruptive innovation in adventure-oriented industries.
- Luxury Concept Cars
- Concept cars with a focus on luxury, innovation and performance continue to emerge, providing a chance for innovation in the automotive industry.
Industries Being Reshaped
- Automotive Industry
- The automotive industry will need to invest in innovative designs that prioritize style, performance and off-road capabilities for the new wave of sporty, capable SUVs.
- Outdoor Adventure Industry
- Companies focused on outdoor adventure and exploration should invest in developing and marketing off-road capable SUVs that offer a mix of luxury and performance.
- Luxury Goods Industry
- The luxury goods industry can benefit from creating concept cars that cater to consumers seeking luxury, innovation and performance.
