This evian Water Bottle Logo and Shape Were Created by Alexander Wang

 - Sep 10, 2015
References: wwd & hypebeast
Fashion designer Alexander Wang conceived this elegant and sophisticated evian water bottle branding. The bottle itself has been transformed from a silo shape into a long-necked and curvaceous structured vessel.

There are two bottles that boast the same shape but use different color schemes. This evian water bottle label features a bar code-mimicking design that smears the Alexander Wang logo in a horizontal pattern of straight lines. The unique label uses various line thicknesses to convey an unusual and creative theme.

Each bottle contains the same pure mineral water that evian is known for. These unique glass vessels simply provide users with a more elegant way to consume their beverages. The redesigned bottles are the brand's ninth collaboration and are an example of fashion-forward beverage branding.