These enzyme fruit drinks are branded with endearing labeling that is likely to capture the attention of health-conscious consumers.
The branding for these juices was designed by the creative agency 'mousegraphics,' which was assigned to create packaging that will target young adults with middle to high incomes. The resulting packages reveal illustrations of a woman with hair that has been replaced with the main fruit ingredient of each of these individual enzyme fruit drinks. The juices are healthy and their branding is meant to evoke a sense of calm in the people viewing it.
These juices take advantage of the current popularity of enzymes in a way that is creative, eye-catching and ideal for health-conscious young adults.