The market for entry-level smartphones in North America is varied but showing significant promise in developing markets like Asia, Africa, Latin America and the Middle East. These are the regions the LG K Series smartphones will be launched and includes the K5 and K8 devices.
At present, the LG K8 smartphones feature a 5-inch display, 8MP rear camera, 5MP front-facing camera and comes packed with the Android 6.0 Marshmallow OS. The K5, however, is slightly on the lower side with Android 5.1.1 Lollipop OS and a slightly less powerful battery.
Premium devices from Apple and Samsung are hits in North America, but concerns over market saturation has several brands focusing on entry-level smartphones for different regions. The LG K Series helps offer users great functionality in a device that's much more attune to developing region price points.