Duolingo Features an Updated 'High Valyrian' Course
Colin Smith — July 20, 2022 — Marketing
The Duolingo High Valyrian course has been updated in advance of the release of 'House of the Dragon,' a new HBO series set in the universe of 'A Song of Ice and Fire.' This fantasy world was popularized greatly by 'A Game of Thrones,' a long-running HBO series that ended in 2019. During the original run time of this series, Duolingo created a 'High Valyrian' course to drive engagement toward its platform while teaching A Game of Thrones fans to speak one of the fantasy languages from the series.
The new course features an additional 150 words over the original. These words were created and added through a collaboration with David J. Peterson, the fantasy linguist responsible for bringing the language to television screens in the first place. With these 150 words combined with previously existing words, the Duolingo course will teach fans over 700 sentences that are tied to the upcoming HBO series House of the Dragon.
Image Credit: Duolingo
The new course features an additional 150 words over the original. These words were created and added through a collaboration with David J. Peterson, the fantasy linguist responsible for bringing the language to television screens in the first place. With these 150 words combined with previously existing words, the Duolingo course will teach fans over 700 sentences that are tied to the upcoming HBO series House of the Dragon.
Image Credit: Duolingo
Trend Themes
1. Fantasy Language Learning - There is an opportunity for language-learning platforms to create more courses based on popular fantasy worlds to drive engagement.
2. Collaboration with Tv/movie Industry - Language-learning platforms can partner with TV/Movie industry linguists to create courses tied to upcoming shows/movies, catering to fans of these shows/movies.
3. Gamification of Language Learning - There is an opportunity for language-learning platforms to gamify language-learning by creating courses based on popular TV shows/movies, allowing users to learn while engaging with their favorite characters and storylines.
Industry Implications
1. Language Learning - Language-learning platforms can leverage pop culture to attract more users and offer more courses, ultimately becoming more profitable.
2. Tv/movie Industry - TV/Movie industry linguists can partner with language-learning platforms to create additional revenue streams through collaborating on courses and programs tied to their shows/movies.
3. Edtech - Education technology companies can create engaging and effective language-learning programs through gamification and collaboration with the TV/Movie industry, improving user experience and increasing user acquisition and retention.
4.4
Score
Popularity
Activity
Freshness