Drive Motors is an Internet tool that was developed to make the process of buying a new vehicle as easy as online shopping.
The tool is hosted on a dealership's website in order to help consumers complete a purchase with the click of a button. Once placed, this tool means that consumers are able to carry out transactions with a dealership around the clock and then specify whether they'd like to have their new car delivered or be made available for pickup the next day. After an order is initiated, users are also able to make arrangements for loans, trades and buying insurance.
As CEO Aaron Krane describes, "It allows dealers to close a deal automatically at any time of day – even when they’re asleep at 3 a.m." To emphasize this point, Krane often recalls a story of a user who bought a Toyota Prius early one New Year’s Day.