The Doña Sofía CBD-Infused Soft Drinks Come in Three Flavors
Michael Hemsworth — October 3, 2020 — Marketing
References: dona-sofia & conveniencestore
The Doña Sofía CBD-infused soft drinks are a new range of refreshments from the brand that will provide consumers with a flavorful, versatile and accessible way to incorporate cannabinoids into their lifestyle. The drinks come in three flavor options including Tonic Water, Lemon & Lime Seltzer and Cola, which are great on their own or even as a base for a cocktail. Priced at £2.50 a can, the drinks are gluten-free, low-calorie, vegan and even made with natural ingredients.
Co-Founder Sam Ali spoke on the new Doña Sofía CBD-infused soft drinks saying, "We wanted to develop a product that met two objectives: great taste and affordability. And we have done it again with our range of CBD infused soft drinks that use the highest quality ingredients to deliver a clean and refreshing taste at a reasonable price. In this current climate, people should not have to make a choice between quality and affordability.”
Co-Founder Sam Ali spoke on the new Doña Sofía CBD-infused soft drinks saying, "We wanted to develop a product that met two objectives: great taste and affordability. And we have done it again with our range of CBD infused soft drinks that use the highest quality ingredients to deliver a clean and refreshing taste at a reasonable price. In this current climate, people should not have to make a choice between quality and affordability.”
Trend Themes
1. Cbd-infused Soft Drinks - The trend of adding CBD to beverages offers a unique and increasingly popular product category for health-conscious consumers.
2. Accessible CBD Products - Making CBD-infused drinks that are low-cost, vegan, and free of artificial ingredients expands access to a previously exclusive product.
3. Affordable Health and Wellness Products - There is a growing trend towards affordable health and wellness products made with natural, high-quality ingredients like those featured in Doña Sofía’s CBD-infused soft drinks.
Industry Implications
1. Beverage Industry - The beverage industry stands to benefit from the addition of CBD to their products, creating a new category for consumers looking for healthy, non-alcoholic options.
2. Health and Wellness Industry - The health and wellness industry can take advantage of the popularity of CBD by incorporating it into products like Doña Sofía’s CBD-infused drinks to provide consumers with easy access to holistic alternatives for their daily routines.
3. CBD Industry - As the CBD industry continues to grow, innovative businesses like Doña Sofía’s that offer low-cost, accessible products may be poised to disrupt the market and increase accessibility for wider audiences.
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