Dixie Cup's Kid-Friendly Designs Offer AR Games Through the Blippar App

 - May 4, 2018
References: dixie & prnewswire
Dixie Cup recently released a playful new line of cups that are designed to make the experience of brushing one's teeth entertaining.

The kid-friendly cup designs includes images of 'Molar Monsters' and the 'Molar System,' which boast the ability to share augmented reality brushing games when connected to the free Blippar mobile app. Once downloaded, the app transforms the act of brushing the teeth into a gamified experience, where kids will be challenged to fight off mouth-invading monsters or explore outer space.

As well as offering an of-the-moment fun activity, the AR app-paired cups will keep kids coming back time and time again, as they are able to collect "golden molars" and use them to unlock special powers over time—all the while promoting good oral health.