Knowing that many people put great care into the looks that they sport during Coachella, PrettyLittleThing created a fun festival fashion collection on the theme of 'Disco Carnival.'
True to its name, the collection blends retro styles with bright colors, offering a number of standout statement pieces to complete eye-catching head-to-toe looks. The Disco Carnival collection is modeled by singer and actress Christina Milian, Australian model Shanina Shaik and English designer Nicole Williams.
Some of the most dynamic pieces in the Disco Carnival range include flared sequin trousers, feather bandeaus and matching hot pants, as well as a few cow print ensembles. As a whole, the collection encourages one to boldly embrace over-the-top festival style during this year's summer season.
What Makes This Trend Stand Out
- Retro-inspired Festival Fashion
- Opportunity for brands to create collections that blend nostalgic styles with vibrant colors and bold statement pieces for festival-goers.
- Eye-catching Head-to-toe Looks
- Brands can focus on offering complete outfits with standout pieces that create memorable and attention-grabbing festival fashion statements.
- Over-the-top Festival Style
- There is a market for brands to cater to consumers who are willing to embrace bold and extravagant fashion choices during music festivals.
Sectors Adopting This
- Fashion Retail
- Retailers can tap into the festival fashion trend by curating collections that offer unique and eye-catching pieces specifically tailored for music festival attendees.
- Event Planning
- Event planners can incorporate the concept of disco carnival into their festival themes, offering attendees an immersive and visually stunning experience.
- Social Media Marketing
- Brands can leverage the popularity of festival fashion on social media platforms to engage with their target audience and promote their products and services.
