Although this bizarre and slightly morbid imagery may remind you of a muscle diagram you'd expect to find in a doctor's office, they are actually the innovative, photographic work of Damien Blottière. In this underwear editorial he shot for HORST magazine, cleverly titled 'Scissor Sister,' the artist uses a cut and paste style to expose overlapping image layers of a model's body.
The spread features athletic model Nil Hoppenot in striking and dynamic poses wearing underwear from the Shirtology line, which makes for an interesting parallel since this brand is known for having revealing cutout styles as well. If you like these images by Damien Blottière and want to have a physical copy of them for yourself, be sure to pick up a copy of this limited edition debut of HORST.
What's Driving This Trend
- Cut-and-paste Photography
- An opportunity for disruptive innovation with collage-style photography for advertisements and editorial.
- Revealing Imagery
- An opportunity for innovative advertising campaigns and provocative editorial content.
- Athletic Undergarments
- A chance to produce edgier, more revealing product offerings in the underwear industry.
Who This Affects Most
- Fashion Photography
- An opportunity to create unique and striking images using cut-and-paste techniques for publications, advertisements, and social media.
- Magazine Publishing
- A chance to create more provocative and avant-garde content that pushes boundaries and challenges norms.
- Underwear
- An opportunity to produce innovative and daring styles that cater to a more niche market interested in revealing, athletic undergarments.
