Today Cadbury is opening its highly anticipated Dairy Milk Medley Lounge to give consumers a new way to indulge in its products. Chocolate is often associated with pampering one's self and now customers can do just that by indulging in sweet treats while enjoying a complimentary massage or manicure.
The Dairy Milk Medley Lounge is a one-day pop-up event located in London's Soho neighborhood. The lounge is designed to replicate the relaxing feeling that comes from enjoying Cadbury's Dairy Milk products. As brand manager for Cadbury Dairy Milk Albane De la Neuville explains, "The pampering lounge is the perfect place for people to truly relax and experience what it feels like to bite into a new Medley bar." To replicate this feeling, guests will be treated to beauty treatments such as manicures and massages while sampling new chocolate bar flavors such as Fudge and Nuts & Raspberry.