Cycling bells designed for bike riders often come in a standard circular shape without diverging much in aesthetic or functionality, until the Oi bell that creatively opts for a hollowed out ring shape to offer perfect sounding pitch. The bell is made from a simple loop that creatively allows the sound to move through the design in a clearer fashion.
The Oi bell maintains its traditional handlebar position on a bike, while opting for an unconventional shape and size. The ringer has a vertical, circular shape that allows riders to ding the bell and send the sound shooting up the ring. This creates a loud and distinct pitch that resinates with a long-lasting sound. The ring can also be altered to create different sounding pitches as well for added customization.