Candy Crush might be the most popular candy-related game available for mobile devices, but Cubenizer hopes to steal the confectionery crown by offering up real-world sweets on top of those in the digital realm. Cubenizer comprises both an app game and a printing device that can create the candies that kids make while playing through the empire-building experience.
In the Cubenizer game, kids create candy recipes by combining flavors and thinking up wild names for those treats. As they create new candies, the game will unveil different flavors and types, giving kids an expansive repertoire that will shoot them up the online leaderboard. These sweets are more than just digital nothings, though. The game comes with a candy printer shaped like a TNT detonator, and kids can use it to churn out their candy creations in real life.
The 'Cubenizer' App and Device Let Kids Print Digital Candies
1. Real-world Integration - The combination of digital and real-world experiences through candy printers presents a disruptive innovation opportunity for food and gaming industries alike.
2. Interactive Food Experiences - The ability for kids to create their own candy recipes and then print them out creates a new trend in interactive food experiences for both the food and gaming industries to explore.
3. Gamification of Food - Cubenizer's integration of gaming with the production and consumption of candy presents a disruptive innovation opportunity for the food industry, opening up doors for gamification of food products.
1. Food Industry - The integration of candy printers with digital gaming creates a new opportunity for the food industry to explore interactive food experiences and gamification of food products.
2. Gaming Industry - Cubenizer's combination of digital and physical experiences through candy printers presents an opportunity for the gaming industry to explore new ways of integrating physical products with digital games.
3. Toy Industry - Cubenizer's candy printer shaped like a TNT detonator presents an opportunity for the toy industry to develop more hybrid toys that combine digital and physical experiences in one product.