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Autumnal Flavor Kombuchas

The Brew Dr. Crisp Apple Kombucha is Bright and Flavorful

— August 23, 2021 — Marketing
The Brew Dr. Crisp Apple kombucha comes as the brand's latest limited-release flavor that will provide consumers with a way to celebrate the arrival autumn in an alternative way. The kombucha is crafted with the brand's signature recipe that has been incorporated with the flavors of Honeycrisp, Gala, Red Delicious and Fuji apples. The drink boasts soft flavor notes of honey and green tea on the finish to help the beverage quench thirst in addition to offering exceptional flavor.

Founder Matt Thomas spoke on the new Brew Dr. Crisp Apple kombucha saying, "Apple orchards are an important part of the agricultural community here in the Pacific Northwest. With access to so many fresh apple varieties grown close to home, it’s been a fun project to test how the flavors of these different apples pair with kombucha. We’re thrilled with the recipe we’ve come up with and are presenting with our new Crisp Apple limited release flavor.”
Trend Themes
1. Flavored Kombuchas - Opportunity for beverage companies to continuously innovate and release new limited-release flavors of kombuchas that highlight seasonal ingredients and flavors.
2. Beverage Innovation - Opportunity for beverage companies to experiment with different ingredients and flavors to create unique and refreshing drinks for consumers.
3. Localized Ingredient Sourcing - Opportunity for beverage companies to utilize locally sourced ingredients to create unique and authentic flavors that highlight the agricultural community of the surrounding region.
Industry Implications
1. Beverage - The beverage industry can continue to innovate and release new flavorful kombuchas that cater to consumer palates and capture seasonal demand.
2. Craft - The craft beverage industry can differentiate itself by utilizing localized ingredients that create a unique and authentic flavor profile in their kombuchas.
3. Organic Food and Beverage - The organic food and beverage industry can emphasize their use of high-quality, locally sourced ingredients to create kombucha flavors that appeal to health-conscious consumers.
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