Taco Bell recently began testing its new 'Crave More Menu,' which features a selection of items that cost less than a dollar. While the idea of a value menu is nothing new, Taco Bell is taking the concept to the extreme by offering its food at extremely discounted prices.
The new Crave More Menu is a selection of new and existing Taco Bell items that each cost 99 cents or less before tax. The menu has three tiers, with some items costing as little as 79 cents and others hovering closer to one dollar. Some of these items are new additions to the Taco Bell menu, such as the Queso Bean Burrito, the Veggie Tostada and the Flamin' Hot Fritos Taco.
While the new menu is currently only in the testing phase in Omaha, Nebraska, it does demonstrate that the chain is willing to experiment with ultra-discounted menu options.
Ultra-Affordable Fast Food Menus
More Stats +/-
Inexpensive Breakfast Menus
Lightened-Up Steak Sandwiches
Spicy Handheld Wraps
Snack Food-Stuffed Wraps
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Taco Bell's New Crave More Menu Features Items Under a Dollar
- By: Katherine PendrillAug 23, 2016