To celebrate Lenten season -- otherwise known as seafood season for many restaurants -- White Castle is launching a new Seafood Crab Cake Slider nationwide. Not only is the new sandwich a fresh alternative to meat, but the sandwich also allows consumers to enjoy a premium ingredient such as crab at an affordable fast food price.
The new Seafood Crab Cake Slider is a snack-sized dish that consists of a breaded and fried crab cake topped with a creamy Creole sauce and served on a steamed slider bun. The dish originally made its debut at select locations last February, but now is available for consumers to enjoy nationwide alongside other seafood favorites such as Shrimp Nibblers, Fish Nibblers and Crab Strips.
Why This Trend Is Growing
- Seafood Fast Food
- Opportunity for creating new seafood-based fast food dishes for the Lenten season.
- Affordable Premium Ingredients
- Opportunity for using premium ingredients in affordable fast food as a way to attract customers.
- Snack-sized Offerings
- Opportunity for creating smaller, snack-sized offerings that are affordable and easy to consume on-the-go.
Industries Being Reshaped
- Fast Food Restaurants
- Opportunity for fast food restaurants to expand their seafood offerings during the Lenten season.
- Seafood Suppliers
- Opportunity for seafood suppliers to expand their offerings and reach new customers by partnering with fast food restaurants.
- Food Delivery Services
- Opportunity for food delivery services to cater to customers looking for seafood options during Lenten season and offer them a convenient way to enjoy their meals.
