Core Hydration+ is a new vitamin-enhanced water with scientifically proven functional ingredients and real fruit extracts and essences that provide a hint of flavor. Available in three flavors, these bottles of water offer more than just hydration, they each have unique benefits that can help support wellness - immunity, hair/skin/nail health, and relaxation. All Core Hydration+ flavors have 0 calories, no sugar or sweeteners, come in a 100% recycled plastic bottle and just like all Core Hydration Bottles are BPA free.
Core Hydration+ Immunity helps supports a healthy immune system with Vitamin C and Zinc with a hint of taste from natural lemon extract. Core Hydration+ Vibrance, on the other hand, helps supports healthy skin, hair and nails with Biotin, Vitamin C and Zinc with a hint of taste from natural pink grapefruit extract. Core Hydration+ Calm is infused with L-theanine to help support relaxation with a clean cucumber taste from natural cucumber essence.
Key Themes Behind This Trend
- Functional Hydration Beverages with Added Benefits
- Core Hydration's new line of vitamin-enhanced, fruit-infused water with functional ingredients offers hydration with added benefits such as immunity, hair/skin/nail health, and relaxation.
- Science-backed Wellness Beverages
- Functional hydration beverages with scientifically proven ingredients offer an opportunity to disrupt the wellness industry and appeal to health-conscious consumers.
- Sustainability in Functional Beverages
- Functional hydration beverages packaged in 100% recycled plastic bottles and free from BPA offer a sustainable alternative for environmentally conscious consumers.
Where This Applies
- Beverage Industry
- The functional hydration beverage industry could gain market share through science-based formulas and unique flavor combinations to appeal to a broader consumer base.
- Wellness Industry
- Functional hydration beverages with added benefits align with the wellness industry and appeal to a growing number of health-conscious consumers.
- Sustainable Packaging Industry
- Functional hydration beverage manufacturers can disrupt the sustainable packaging industry by providing eco-friendly alternatives to traditional plastic bottles.
