The very first global Copytest app has been released by Leagas Delaney from Germany. The creative copytest is a common tool that is used by agencies in Germany to help those applying for their first jobs. The creative copytest was redesigned as an app so that people looking for a job in advertising can be recruited from Facebook. The Copytest app is used to demonstrate the applicants' creativity and talent.
Leagas Delaney explains that the Copytest app "provides a relevant, playful and fully interactive insight into the world of advertising." You can do a number of different things with the app, such as write and insert a headline directly into a press ad, insert a Claim into a TV spot and even record voice-overs to create your own radio spot composition. At the end of the copytest, your work gets sent directly to Leagas Delaney.
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