Chinese Career Apps

This App Connects Chinese Job-Seekers With Prospective Employers

LinkedIn, the leading social media network connecting global job-seekers, recruiters and companies, has launched a brand new career app that is specifically designed to comply with the regulations and data protection laws of China.

The 'InCareer' app is similar to LinkedIn in that it offers an array of job-seeking platform. However, the main difference is that it does not provide a social media timeline or the ability to share articles or posts, which is precisely what makes the new platform fully compliant with Chinese law. Users are still more than welcome to send private messages to their connections, but new contacts can only be garnered through mobile phone numbers and personalized QR codes.

Given the sheer size of China's employment market, the advent of this career app is a clear move by LinkedIn to adapt its offerings to cater to local regulations.

Image Credit: InCareer

Career Apps in China
There is a need to develop more career apps that comply with China's data protection laws.
Job-seeking Platform Without Social Media Timeline
There is an opportunity to develop job-seeking platform without social media timeline for countries with similar regulations as China.
QR Codes for Professional Networking
There is an opportunity to use personalized QR codes for professional networking.

Where This Applies

Technology
The technology industry has a potential to develop career apps that comply with local regulations, like China.
Human Resource
The human resource industry can benefit from the use of job-seeking platforms that are tailored to comply with local data protection laws.
Marketing
The marketing industry can explore the use of personalized QR codes for professional networking to create new opportunities for personal and business growth.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 20%
Activity 7%
Freshness 11%