Originally conceived years ago as a means to disassembling the elitist atmosphere associated with buying fine art, Museum as Retail Space is a Los Angeles contemporary art gallery from Robert Zin Stark.
The goal of Museum as Retail Space (or MaRS) is to engage potential art buyers in the process, allowing them to create their own experience with the art presented. The space is used to both showcase highly immersive solo exhibitions, while also serving as a performance art venue.
The space is unpretentious and hopes to remain that way. The MaRS facility first manifests itself as a store, but patrons can make their way upstairs to the main gallery space.
This innovative contemporary art gallery concept combining commercialism and art is an intriguing method of strengthening the link between individual art supporters and artists.