Kellogg's is making early mornings bearable with the release of its Confetti Cake Pop-Tarts. The brand has decided to create a limited edition version of its most popular breakfast treat. The Confetti Cake Pop-Tarts embody everything cake-related. From the colorful confetti sprinkles on top, to the white-frosted buttery pastry crust, to the cake-flavored filling inside, the Confetti Cake Pop-Tarts are oozing with birthday flavors.
These toasted treats may not be the most nutritional breakfast, but they are certainly the best excuse to indulge in a cake-related dish before lunch.
Implications - Businesses that are able to transform a traditionally dull daily activity into one that is more enjoyable and pleasurable will likely appeal to many of today's consumers. Consumers burdened with tedious day-to-day schedules will relish in products that offer them a brief escape.
Decadent Breakfast Delights
More Stats +/-
Early Morning Munchies
Toaster Tart Treats
Curtailed Convenience Foods
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.