Handsomely Handled Clocks

The Clocco is a Wonderful Timber Timepiece with Simple Versatility

Most people don't ask for much from a clock; they're content enough to have a pivoting hour hand and a minute hand, and that's about all that's necessary for displaying the hour. The Clocco certainly keeps things simple in this respect, but it's been designed with an ounce of charm that makes it fun and flexible.

Ivana Mannavola used beech wood, cutting it into a circular panel of 35 centimeters by 35 centimeters to become the face of the chronograph. The pair of rotating indicators was, of course, added, but so was another slightly quirky feature. On either side of the Clocco, colorful wing nuts fix two ends of an arching handle in place. This can hang down loosely when the piece performs as a wall clock, or it can serve as a stand, should you wish to prop the ticker on a table.

Simple Timekeeping
The trend of designing clocks with minimalistic features but a touch of charm.
Versatile Design
The trend of creating clocks that can be hung on the wall or propped up on a table.
Natural Materials
The trend of using natural materials like beech wood in clock design.

Who This Affects Most

Home Decor
The home decor industry can explore creating simple yet charming clocks that fit various interior styles and spaces.
Furniture
Furniture manufacturers can incorporate versatile clock designs into their products, offering customers multi-functional pieces.
Craftsmanship
The craftsmanship industry can focus on using sustainable and natural materials, such as beech wood, to create unique clocks with a touch of whimsy.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 19%
Freshness 8%

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