Genexa is Introducing "the Future of Over-the-Counter Medicine"
Laura McQuarrie — April 9, 2019 — Lifestyle
References: genexa & fastcompany
With many health-conscious consumers now seeing their food as medicine, they are looking for clean products across all categories—and Genexa is introducing clean medicine for a new generation. Genexa calls itself the "future of over-the-counter medicine," as its health solutions are packed with active ingredients and formulated without unnecessary chemicals and inactive ingredients such as fillers, dyes, parabens, phthalates and more.
While many people rely on certain kinds of medicines to address issues in the body, they can have adverse reactions—researchers have determined that at least 55% of drugs have at least one hard-to-digest sugar that contributes to gas, bloating and other kinds of discomfort.
Some of the clean medicine products that are offered by Genexa include solutions for sleep, stress, cold, flu and sinus, as well as pain and digestive health.
While many people rely on certain kinds of medicines to address issues in the body, they can have adverse reactions—researchers have determined that at least 55% of drugs have at least one hard-to-digest sugar that contributes to gas, bloating and other kinds of discomfort.
Some of the clean medicine products that are offered by Genexa include solutions for sleep, stress, cold, flu and sinus, as well as pain and digestive health.
Trend Themes
1. Clean Medicine - Genexa's clean medicine approach disrupts the traditional over-the-counter medicine industry by formulating products without unnecessary chemicals and inactive ingredients.
2. Health-conscious Consumer - The growing demand for clean and natural products that treat health issues presents a disruptive innovation opportunity for businesses to cater to the needs of the health-conscious consumer.
3. Reducing Adverse Reactions - The opportunity to develop drugs and medications with reduced adverse reactions, such as eliminating hard-to-digest sugars, can revolutionize the pharmaceutical industry and improve patient outcomes.
Industry Implications
1. Pharmaceuticals - The pharmaceutical industry can explore the use of clean medicine formulations to meet the rising demand for natural and safer over-the-counter medications.
2. Natural Health Products - The natural health products industry can leverage the clean medicine trend to develop and market products that align with the preferences of health-conscious consumers.
3. Wellness and Self-care - The wellness and self-care industry can incorporate clean medicine solutions to offer holistic approaches to common health issues, providing a comprehensive solution to consumers.
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