Clarified Espresso Martinis

Diversión Serves a Clear Version of the Classic Espresso Martini

Diversión's Clarified Espresso Martini is a clear cocktail that taps into clarification, the process of removing unwanted particles and impurities from mixed drinks to enhance the overall flavor, texture and appearance. The clear, aromatic and well-balanced drink offers a refreshingly different experience of the espresso martini, a classic 80s cocktail that's currently experiencing a major resurgence.

Everything about the Clarified Espresso Martini served at Diversión is visually deceiving, right down to the chocolate-covered almonds served on the side that look like olives. As such, the whole cocktail experience resembles more of a classic martini, thanks to its clear, colorless nature.

Clarified cocktails are on the rise, enticing drinkers with a visual spectacle and exquisite flavors that elevate bar experiences.

Clarified Cocktails
Clarified cocktails are on the rise, enticing drinkers with a visual spectacle and exquisite flavors that elevate bar experiences.
Enhanced Flavor
Clarification, the process of removing unwanted particles and impurities from mixed drinks, enhances the overall flavor, texture, and appearance.
Resurgence of Classic Cocktails
The espresso martini, a classic 80s cocktail, is currently experiencing a major resurgence with innovative variations like the Clarified Espresso Martini.

Sectors Adopting This

Beverage Industry
The beverage industry can capitalize on the rising trend of clarified cocktails by offering innovative interpretations and expanding their menu options.
Bar and Hospitality Industry
Bars and hospitality establishments have an opportunity to enhance their customers' experience by incorporating the visually striking and flavor-enhanced appeal of clarified cocktails.
Craft Cocktail Mixers
Craft cocktail mixers can explore the market demand for clarified cocktail bases and provide premium options for both home bartenders and professionals.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 47%
Activity 64%
Freshness 22%