For the holiday season, the Goods & Services Branding agency in Toronto makes it a tradition to design a festive gift for its clients such as Christmas crackers.
While Christmas crackers are a staple at many dinner tables around Christmastime, it has become expected for them to be made in traditional red and green designs. In order to offer more fun and festivity to its clients, Goods & Services launched a series of "giving holiday creatures," each of which tells a story that's unique. For instance, the agency describes that "Namahage is a New Year’s ogre who storms into Japanese families’ homes and can only be placated by tasty treats."
To enhance the experience of opening these quirky Christmas crackers, Goods & Services also launched an online game starring the characters.