Not to be outstaged by soft drinks giant Coca Cola and its Karl Lagerfeld-designed bottles, the Christian Lacroix for Kronenbourg series of couture bottles comes with a range of dazzling utensils and packaging.
Kronenbourg is an excellent, sophisticated French beer that was first created in 1664. The company is collaborating with Christian Lacroix for an exclusive collection of beer cans/bottles, pint glasses, coasters, trays and bowls.
The fantastic graphics, designed by Mr. Lacroix, are beautiful, elegant images of a Parisian landscape accented by classic fashion.
All of the Christian Lacroix for Kronenbourg items will come in two limited-edition box sets in June, so you can have your artsy packaged French beer on an artsy-looking coaster. Fancy.