Swirled Dual-Flavor Gelatos

This Chocolate & Vanilla Bean Swirl Gelato is Light and Refreshing

With its new Chocolate & Vanilla Bean Swirl Gelato Trader Joe's is giving consumers an easy way to enjoy the classic Italian gelato experience in the comfort of their own homes.

Perfect for the summer months ahead, Trader Joe's new Chocolate & Vanilla Bean Swirl Gelato is made for the grocery store brand by an Italian supplier that uses more milk than cream, which results in a product with a lower butterfat content than you’d find in most American-style ice cream. This makes for a gelato that's light and refreshing, but still offers the same smooth and creamy texture of ice cream. The new gelato also features cocoa, semisweet chocolate, and actual vanilla bean specks, which deliver the delicious taste of chocolate and vanilla.

Image Credit: Trader Joe's

Swirled Dual-flavor Gelatos
Opportunity to innovate and create more unique and exciting flavor combinations for gelato.
Light and Refreshing Desserts
Potential to develop and market healthier dessert options that are still indulgent and satisfying.
International Food Products
Possibility to introduce and popularize authentic international food products in new markets.

Sectors Adopting This

Frozen Desserts
Opportunity to expand product offerings and attract health-conscious consumers with lower butterfat content gelatos.
Dairy Alternatives
Potential to create dairy-free gelato alternatives to cater to the growing demand for plant-based products.
Imported Foods
Possibility of importing and selling high-quality gelato and other international food products in specialty grocery stores.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 54%
Freshness 18%