The Lanvin Cut Out Hi Top SS' 10 sneakers caught my eye right away. The uniquely-designed shoes feature a navy blue neoprene upper with a distinct chocolate brown cut out trim on top of it.
This is a refreshing change from the so-called creative kicks that have surfaced of late, most of which have been suffering from a redundant use of simply contrasting bright prints or 80s inspired neon colors. You can tell that the creative minds at Lanvin really put some thought into making something fresh and new instead of just going Crayola crayon-happy.
Key Themes Behind This Trend
- Unique Shoe Design
- The trend of incorporating distinct design elements into sneakers provides an opportunity for brands to stand out in the footwear market by offering unconventional styles.
- Color Contrast Innovation
- The use of chocolate brown cut out trim on navy blue sneakers presents a disruptive innovation opportunity for brands to explore new color combinations and create unique visual appeal in their products.
- Thoughtful Creative Process
- The emphasis on thoughtful design in creating fresh and new shoe concepts highlights the potential disruptive innovation opportunity for brands to prioritize creativity and originality over repetitive trends.
Where This Applies
- Footwear
- The unique shoe design trend opens up disruptive innovation opportunities in the footwear industry, allowing brands to differentiate themselves and capture the attention of fashion-conscious consumers.
- Fashion and Apparel
- The incorporation of unconventional color contrasts on sneakers presents a disruptive innovation opportunity for the fashion and apparel industry to experiment with new color combinations and attract trendsetters looking for unique fashion statements.
- Creative Consulting
- The focus on a thoughtful creative process in shoe design highlights the potential disruptive innovation opportunity for creative consulting firms to support brands in developing innovative and original product concepts.
