Proper is venturing into the snack bar category with a pair of chocolate popcorn bars that are packed with flavor and plenty of texture. The treats offer a more compact way to enjoy popcorn on the go, as well as crispy additions like nuts and crispy rice. The high-fiber, vegan and gluten-free bars are being introduced in varieties like Hazelnut Praline and Salted Caramel, both of which come in at under 116 calories per bar.
According to the brand, this new launch "responds to unwavering demand from shoppers for healthier on-the-go snacking options at front of store" and satisfies a shift towards mindful snacking. Fans will appreciate a new way to enjoy Proper's Salted Caramel popcorn sold by the bag, as well as the novel Hazelnut Praline variety.
The chocolate popcorn bars are wrapped in colorful packaging made with 30% recycled plastic.