Bobo's 'Hero' Chocolate Chip Oat Bar was created to honor the frontline workers who have been working tirelessly throughout the pandemic in the healthcare and education sectors. The bars are illustrated with the likenesses of ICU nurse Amy Lammers and public school teacher Ms. Annette Falcon. Both individuals were nominated for their roles and the brand has chosen each for a $1,500 grant. With these bars, 100% of the profits will be going towards assisting those who work in healthcare and education.
The nourishing snack bar, prepared with 100% organic rolled oats, is gluten-free, vegan, dairy-free, as well as non-GMO, kosher and free from soy. The simple bars are made with just a handful of ingredients, including brown rice syrup, organic cane sugar and organic coconut oil.
Why This Trend Is Growing
- Frontline Worker Tribute Products
- Opportunity to create food and beverage items that honor and financially support frontline workers.
- Organic and Nourishing Snack Bars
- Opportunity to innovate new snack bars that are healthy and made with organic ingredients.
- Socially Responsible Profits
- Opportunity to dedicate profits towards social causes and support communities in need.
Industries Being Reshaped
- Food and Beverage
- Food and Beverage industry can make and sell similar snack bars that help support frontline workers by donating profits.
- Health and Wellness
- The Health and Wellness industry can create healthier snack options like organic oat bars
- Education and Healthcare
- The Education and Healthcare industry can collaborate with food and beverage companies to create socially responsible products that support frontline workers.
