Leathery Landlines

Chez Soi from Veronika Gombert is Bringing Sexy Back to Home Phones

Home phones are once again in the forefront of cool, thanks to Veronika Gambert and the Chez Soi. Chez Soi is a landline that is covered in leather, making it instantly appealing to people who like the finer things in life.

After the cord was cut from the home phone, not much more was done in terms of innovation. The Chez Soi proves that reinventing the phone isn't the answer, and the key is in redesigning it.

Luxury Landlines
There is a growing trend towards designing home phones with luxury materials like leather, creating opportunities for designers to cater to a niche market of consumers who prioritize both form and function.
Retro Home Decor
The revival of home phones made with sleek materials and an old-school design is fueling a trend for a wider variety of nostalgic and vintage home decor items.
Innovative Design Elements
The Chez Soi home phone's success shows that taking individual design elements and reinventing them can be just as successful as developing a groundbreaking, novel concept.

Where This Applies

Consumer Electronics
Consumer electronics manufacturers can use unique materials to differentiate their landline phones in an age of primarily wireless telecommunication.
Home Decor
The Chez Soi is a prime example of how designers are creating home phone systems that not only function well but add to the aesthetic and design of a room.
Luxury Goods
Luxury home phones like the Chez Soi are opening up opportunities for high-end manufacturers to tap into a market of consumers who want to add a touch of luxury to mundane items in their lives.
SCORE
2.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 16%
Activity 35%
Freshness 8%